by Philip Boxer
A turbulent environment is one that has a life of its own that can no longer be ignored by the organisation, i.e. it becomes asymmetric in a way that cannot be ignored. A vortex is what happens when organisations are not willing or able to adapt to this environment - they continue to ignore it, not because it is not there, but because they have no way of responding to it.
Must we then fall ultimately into this vortex? It depends on whether we can find it within ourselves to take up the double challenge these environments pose to our identities.